top of page

AI-Powered Video Roleplay For
New Home Sales Teams 

Instant Visibility Into Agent Performance, Skill Gaps & Improvement Trends

Save Time On Training With Automated, AI-powered Simulations

Drive Consistent Results Across Every Agent, Not Just Top Performers

Improve Conversion Rates Across Your Team With Clear, Measurable Metrics

1e12512d-b7e4-464c-b936-f5e909ca6de8.png

Unlock the System Top Agents Are Raving About 
See how Roleplay Logic is transforming Real Estate Sales in minutes.

Roleplay Logic Quick Tour

Roleplay Logic Quick Tour

CLICK VIDEO TO WATCH

New Home Sales Managers, You're Not Alone

As real estate sales managers, you are up against:

Inconsistent

Sales Agent Performance

Limited Time

for 1-on-1

Coaching

No Regular,

Measurable

Training

Roleplay Logic gives you:

check-mark-icon-on-transparent-background-free-png.png

Consistent

Sales Agent Performance

check-mark-icon-on-transparent-background-free-png.png

Frees Up Your Time to Manage, Not Train

check-mark-icon-on-transparent-background-free-png.png

Ongoing, 24/7

Trackable

Training Routines

Roleplay Simulator

The Most Advanced & Intuitive, Live, New Home Sales Roleplay Simulation Ever Created.  

Screenshot 2025-08-09 100106.png
Screenshot 2025-08-09 123310.png
Screenshot 2025-08-09 114317.png
Screenshot 2025-08-09 114331.png
Screenshot 2025-08-09 114346.png
Screenshot 2025-08-09 123613.png
1dd2aa2a-952c-450f-8e3b-d5cba79a5fd4.png
832cb91a-f611-40f4-8469-348c1d4a0b21.png
16c7e74f-d8ac-4605-9e46-cec916790ca7.png
Screenshot 2025-08-09 123843.png

Framework Progress Tracker
keeps salespeople on track 

Live Talk Time, Pace Tracking & Mood Tracking
optimizes buyer engagement 

Live Framework Assist & Adaptive Tip Overlay coaches' salespeople in the moment

Real-Time Achievements, Badges & Skill Milestones add gamification

Training Framework Pathways turns learning into doing 

Roleplay Dashboard

Roleplay Logic’s intuitive dashboard tracks, calculates, and monitors every aspect of your sales performance - turning skill growth into a clear, engaging, and fun experience.

Track Total Roleplays, Hours & 
Module Completion Rate

Status, Streak Tracker & Points Accrual update automatically 

Universal Tracking Metrics show skill mastery and helps identify areas of improvement

Leaderboard Hub highlights and encourages skill acquisition through competition

Roleplay Badges, Trophies & Achievements are proudly displayed for all to see  

Salesperson Dashboard.png
Screenshot 2025-08-09 101211.png
Screenshot 2025-08-09 101115.png
Screenshot 2025-08-09 100815.png
Screenshot 2025-08-09 101237.png
Screenshot 2025-08-09 100735.png
Screenshot 2025-08-09 101100.png

Track Total Roleplays, Hours & 
Module Completion Rate

Status, Streak Tracker & Points Accrual update automatically 

Universal Tracking Metrics show skill mastery and helps identify areas of improvement

Leaderboard Hub highlights and encourages skill acquisition through competition

Roleplay Badges, Trophies & Achievements are proudly displayed for all to see  

Roleplay Builder

Build Custom Roleplays with 1,000's of Variations, or Select from Our Pre-Built Library

Screenshot 2025-08-09 100512.png
Screenshot 2025-08-09 100601.png
Screenshot 2025-08-09 100658.png
Screenshot 2025-08-09 100550.png
Screenshot 2025-08-09 100615.png
Screenshot 2025-08-09 100628.png
Screenshot 2025-08-09 100640.png
  • Scenario & Simulation Type

  • Buyer Decision Logic

  • Framework Focus 

  • Session Duration

  • Trigger Events

  • Market Conditions

  • Buyer Urgency Level

  • Seasonal Factors

  • Buyer Persona

  • Age Group

  • Difficulty Level

  • Conversation Tempo

  • Tone & Disposition

  • Price Point

  • Community Type 

  • Objection Scenario

  • Avatar Appearance

  • and more!

Inputs Include:

Roleplay Training Suite

Roleplay Logic's Proprietary Training Suite Makes Learning Quick & Intuitive. Master new home sales through AI-powered practice sessions. The Training Hub delivers structured skill development using proven frameworks like REAL, SCAN, and REFLECT.

Key Features:

  • Progressive modules from rapport building to closing

  • Real-time AI feedback on conversation flow and technique

  • Performance analytics tracking talk/listen ratios and emotional intelligence

  • Scenario library covering difficult buyers, objections, and co-buyer dynamics

 

Transform practice into performance with personalized coaching that builds confidence and conversion skills.

Screenshot 2025-08-09 134458.png
Screenshot 2025-08-09 095953.png
Screenshot 2025-08-09 095733.png
Screenshot 2025-08-09 095747.png
Screenshot 2025-08-09 095713.png
Screenshot 2025-08-09 100043.png
Screenshot 2025-08-09 095804.png
image.png
image.png
Screenshot 2025-08-09 095919.png
dark-purple-blurred-pattern-vector.jpg

Roleplay   >   AI Feedback   >   Progress Analytics   >   Sales Growth

Measurable, Actionable Real-Time Feedback
analytics-screen-dashboard-data-graph-600nw-2460831963.webp

Each roleplay receives a full transcript and a scorecard analyzing metrics such as:

 

•  Talk/Listen Ratio

•  Use of Filler Words

•  Talk Speed

•  Monologue Length

•  Interactivity Score

•  Question Rate

•  Tone & Clarity

•  Engagement & More

Intuitive Manager Dashboard

Get a detailed view of your teams roleplay activities with your manager dashboard.

 

•  Monitor individual

   progress scores

•  View completed roleplays

•  Manage team competitions

•  Receive automated reports 

•  Spot opportunities for

   improvement early

Core AI-Powered Roleplays
1_ojQMB9gDPYQ6f-HCMaxkdQ.jpg

Our custom language model is trained for roleplay across your entire sales funnel, including:

 

•  Introductions

•  Repour Building

•  Discovery

•  Financing

•  Objection Handling

•  Negotiating

•  Closing

•  Follow-Up & More

Built for Sales Performance
Backed by Real Results

Key Tools & Outcomes for New Home Sales Managers

Custom Roleplay
Scenarios

Daily Warm-Ups
& Skill Drills

Gamified Leaderboards

Skill-Based
Analytics

Intuitive Manager Dashboard

Speeds Up Onboarding/Training

Real-Time
Feedback

Increased Conversion Rates

Affordable &
Scalable

Your team deserves the best training. Let's talk.

Roleplay Simulation Modes

We harness the full power of AI to create simulations from every angle, giving your sales team the ultimate edge. Equip them to handle any objection, from anyone, anywhere—anytime.

dark-purple-blurred-pattern-vector.jpg

Salespeople roleplay with our AI Prospect. They build rapport, discover needs, handle objections and close the sale. 

The #1 Proven Method to Increase Sales Performance

10X.png

Study after study shows that Roleplay is the most effective sales training tool.

WITH AI, WE JUST          'D IT!!!

Bad Hires Are a Thing of The Past with Our

AI-Powered Roleplay Screener

Really understand who you are hiring BEFORE you hire them. They talk the talk, but can they walk the walk? Our AI Screener Mode helps:

AUTOMATE THE INTERVIEW PROCESS

SPEED UP FINDING

GREAT TALENT

GET UNBIASED

INSTANT FEEDBACK

REDUCE HIRING

COSTS

REDUCE SALES

TEAM TURNOVER

BOOST TEAM

MORALE

The AI-Powered Sales Training System
custom built for
New Homes Sales Managers

tf-10year-2023.png

Tom Ferry

Real Estate Coach & Author

Role‑playing isn’t a beginner’s tactic. It’s a performance strategy used by the best in the business. The highest‑earning agents I work with rehearse five core conversations every week… If you’re not role‑playing, you’re not preparing. And if you’re not preparing, you’re leaving money on the table.”

​​​​

“Perfect practice makes perfect … if you’re running the right real estate role‑play scenarios.”

In his article “Effective Training for Experienced Salespeople”, Jeff Shore emphasizes the value of structured practice:

 

Role‑play is an essential aspect of sales training but is often executed poorly. Rather than true practice, it often turns into improvisation exercises…”

This highlights that guided, intentional roleplay is critical for skill development instead of free-form interactions.

jeff-shore-b-w-headshot_edited.jpg

Jeff Shore

Auther & Sales Training Expert

Real Estate Today

Every lost sale costs a builder $500,000. Most sales reps lose dozens - because they’re undertrained and managers can’t keep up.

toll-brothers-logo-freelogovectors_edite
Keller-Williams-logo_edited.png
Our Pilot Program Interest List is Growing Fast
d._r._horton-logo_brandlogos_edited.png
coldwell-banker-new5985_edited.jpg
Lennar_edited_edited.png

Testimonials

Everyone is excited for our upcoming Pilot Program Launch

Screenshot 2025-07-08 232311.png
39276912-a566-45d1-9de5-9639f3b7da31.png

Roleplay Logic Pilot Program

We’re now taking interest from select pilot teams for Q3 of 2025. 

Your Role in the Pilot:

As a sales manager, you play a pivotal part in how teams adopt and benefit from training tools. In this pilot, we’re inviting you to:

  • Try the platform with your team

  • Evaluate how it supports onboarding, coaching, and performance development

  • Share feedback on the dashboards, reporting, scenarios, and manager tools

  • Help us understand what actually works for leaders like you

The Type of Feedback We’re Hoping For:

  • How intuitive and helpful is the manager dashboard?

  • Are you seeing performance shifts in your agents?

  • What scenarios or training features would make the biggest impact for your team?

  • What else could we build to make this a core part of your training toolkit?

Why It Matters:
We believe AI can make training more consistent, insightful, and scalable — but only if it’s shaped by the people who lead high-performance teams every day. Your input will directly influence our roadmap and features. You're not just testing — you’re co-creating a better way to train and lead.

image.png

Roleplay Logic 60-Day Pilot Program Includes:

  • Maximum 5 salespeople per team

  • Full access to platform + manager analytics

  • AI-generated performance reports

  • Discount on enrollment & monthly subscription

  • Pilot fee applied to annual subscription if continued

  • Lock in preferred pricing + input into future features

  • Limited to 10 pilot teams/partners per quarter

Register your interest in our exclusive

Pilot Program below

Registration Form
Register Your Interest Below
Enquiry Type

We will never share your information.....ever!!!

bottom of page